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Louise Eiseman Louise Eiseman loves the idea that some of the same customers who purchased their engagement rings from her husband now return to buy 20th anniversary gifts from her son. And though she may not be active in the family business on a day-to-day basis, she provides some timeless insights on the past with husband Dick, relationships, and the one piece of jewelry every woman wants in her wardrobe. On customer relationships: "Always ask, 'what can we do to make you happy.' Never make excuses." Most important qualities in a person...and a business: "Honesty, integrity and reliability. Dick and I passed these values across the dinner table to our children." Early memories: "We owe much of our success to supportive suppliers who sometimes had more confidence in us than we did in ourselves." Her favorite piece of jewelry: "If you can only afford one piece of jewelry, make it a strand of pearls. Small or huge, it doesn't matter. You can wear them morning, noon or night." What she wants customers to know: "That we're here for them with the very best personal service and attention. Hopefully forever." |
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